You just stumbled upon a awesome article on how to increase your conversion rates, but your next meeting starts in 2 minutes. No worries, just put it in your pocket.

While the average pocket commonly serves as a home for a piece of lint, 25 cents, and a rogue paperclip, the Pocket app serves as a place to store more valuable items, like that article on conversion rates you just found.

Formerly known as Read It Later, Pocket is a bookmarking app that makes it easy for users to store articles and videos to queue up at their convenience. The read-later experience doesn't rely on an internet connection, so you can revisit your findings pretty much anywhere. Sounds like a great way to increase your productivity on lengthy plane, train, or automobile rides, huh?

Best of all, Pocket will sync across all of your devices, providing users with a hassle-free way to resume reading on their preferred device.